If America Online's purchase of The Huffington Post teaches us anything, it's that content is still king. HuffPo is a content factory where hordes of writers upload and share everything from high-minded, investigative journalism to SEO garbage. But, there's still an important message for small businesses: keep creating content.
Searchable, indexable and findable content is one of the web's most important resources. Plus, it's easy to stand head-and-shoulders above the competition when you're turning out substantive new content on a regular basis and they're not. Telling stories, educating readers/customers and offering value will likely never grow old, so what are you waiting for?
Pull together the storytelling and informational aspects of today's technology along with your business's marketing efforts to create a killer content creation machine. There's nothing more valuable on the web!