The new year is upon us. All those resolutions? Time to implement them. But, what about your business? What will it be doing different in 2011? Here's a few ideas to get you started...
1. Mobile - With smartphones and tablet computers proliferating, now is time to figure out a mobile strategy. From text messaging to mobile websites, people are interacting and engaging increasingly while they're on the go. Think there's a business opportunity there? You betcha!
2. Local - Part of the value that all those smartphones provide is being able to connect with people and places wherever we're at. We want to get the best local deals and be up-to-speed with all the local info. Businesses should embrace local marketing this year. From Google Places to Groupon to Facebook, local is going big in 2011...don't let your business get left behind.
3. Social - Of course, the social push continues. With Facebook now being the most visited website in the United States, your business needs to be taking advantage of it. Facebook is an amazingly powerful ecosystem and content distribution platform...but only if you use it. There are many other social applications and networks to consider, but you're first social step should likely be in same direction as everyone else...get your business on Facebook today if it's not already there.