As Fortune asks, "What the Hell is Going on with TV," a question for your business is, "What the Hell is Going on with Video and Your Business?"
Video is exploding across the web, mobile devices and living rooms. More people are watching more TV, and sharing, creating and commenting on more videos. Plus, as the web makes its way into the living room, time spent watching video will continue to rise.
That's a huge opportunity for small business. What are you doing to promote your business with video? If the answer is "nothing," that needs to change. Consider a quick overview video to introduce your business to potential customers, or a testimonial video featuring a client talking about how great you are. There are many options and ideas, but you need to get moving and take those initial steps.
TV and video aren't going anywhere. In fact, they're growing and expanding. That means opportunity for your business. Make it a goal to record and publish one video for your business in the next 90 days. You'll be pleasantly surprised how easy, fun and profitable it can be!