Tactics used by web marketing companies are being called into question as an industry insider exposes how many web videos really go viral. Fake comments, deceiving headlines, flame wars - it's easier to get a lot of views when you juice the system.
Is this new or actually surprising to anyone?
The truly surprising thing is that so many Techcrunch readers and other bloggers are surprised by these strategies.
What do you mean lonelygirl15 isn't real?
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